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Fredonia grad teams up with incubator to develop business sales course

Marketing and Communications staff

George Simmons, who received a B.A. in Political Science in 1975 from Fredonia and is now a senior partner at a sales and marketing consulting firm based in Boston, Mass., has engaged with his alma mater to fulfill what he believes is an essential market need – graduates with experience in selling – that’s not being met.

Huang wins ‘Best Paper Award’ at marketing conference

Marketing and Communications staff

School of Business Associate Professor Lei Huang won the Best Paper Award for “When Corporate Social Responsibility (CSR) Goes Bad: Implied CSR Motivations and Perceived Corporate Hypocrisy,” one of two papers he presented at the 45th annual Atlantic Marketing Association Conference.